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Marketing Compliance

IMPORTANT! This course has been marked as obsolete, and is no longer available for student enrollments. Any current enrollments can still complete the course.

Per Seat Cost: 30 Points

Material Code: 25649





Marketing Compliance

Course Length: 40 minutes

This 40-minute online marketing compliance training course explains the basic laws and regulations governing the most common marketing practices and provides guidelines for employees involved in marketing-related tasks. Our online marketing compliance training course includes pop quizzes, news clippings and a final quiz highlighting real-world issues that employees should learn to spot and respond to.

Topics covered by this course include:

  • Overview
  • Truthful representations
  • Deceptive or unfair claims
  • Comparative claims
  • Special offers
  • Substantiation
  • Sweepstakes and contests
  • Negative-option marketing
  • Digital marketing
  • Telemarketing
  • Marketing to children
  • Collection and use of marketing data
  • Risks of noncompliance


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